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Yahoo Still Top Dog in News

Thursday, December 31st, 2009

Google and Bing may be edging Yahoo out of the search market, but Yahoo is still the globe’s first stop for online news, according to Compete; this graph shows Yahoo clearly topping all competitors:

Over the past five years, the main sites that people go to for news have remained the same:

2004:

  1. Yahoo News
  2. CNN
  3. MSNBC
  4. AOL News
  5. Gannett
  6. IBS
  7. Knight Ridder Digital
  8. NY Times
  9. Tribune Newspapers
  10. USA Today

2009:

  1. Yahoo! News
  2. CNN Digital Network
  3. MSNBC Digital Network
  4. AOL News
  5. NYTimes.com
  6. Tribune Newspapers
  7. Google News
  8. Fox News Digital Network
  9. ABCNEWS Digital Network
  10. Gannett Newspapers and Newspaper Division

Aggregators are also heavily used, and again we see the pattern:

  1. Yahoo
  2. Google
  3. Aol
  4. Huffington Post

Yahoo definitely still has a place on the internets. Will they capitalize on it? Time will tell.

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