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France Leads The EU in Objecting to Google The AdWords trademark issue went before the highest authorities in France, but this time Search Engine Google came out on the top of the heap. According to Search Engine Land: European luxury goods maker LVMH (Luis Vuitton) sued Google in France over its AdWords policy allowing third [...]

  Finally, precedent – even if it’s moot. A judge ruled last week that using competitors’ words in meta-tags was a no-no. As if it mattered anymore – but hey, it’s the principle of the thing. And Venture Tape Corp just made a cool half a mil on the principle of the thing. Google doesn’t [...]

In a case that echoes an attempt to trademark the term SEO by one Jason Gambert, Dell is now trying to lay claim to the term ‘cloud computing’. Unfortunately for Dell, as in Gambert’s case it’s a matter of too little, too late. ‘Cloud computing’ has rapidly become a generic term and has been used [...]

In May of last year a relative nobody named Jason Gambert started an attempt to trademark the term SEO. First claiming that he just wanted to trademark the anagram as pertaining to marketing techniques, Gambert tried to convince the powers that be that it was a relatively new term. Gambert’s application was initially rejected by [...]