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A number of members of the SEO and SMM community are calling out Klout long after their latest tweak still. Klout is a platform which is supposed to measure the value of your social networking influence, although it actually only measures what you do on Twitter at this time. The problem has been that the [...]

Google has taken a bold step recently to help launch their G+ community as quickly as possible – and SEOs are seeing that bold move is coming whether you like it or not. Google is going to automatically enroll new Gmail accounts into the G+ platform making it a package deal or nothing move. If [...]

Have you been making proper use of hashtags in your social media efforts? SEOs and SMMs will be among the first to tell you that using hashtags is a great way to help raise visibility and brand awareness that doesn’t require massive effort to incorporate into existing promotional plans. If you are running a non-profit, [...]

SEOs were nowhere near as amazed as the general public when atheist Redditors made Doctors Without Borders one very happy charitable organization. Reddit has long been regarded as one of the best places on the web to make something go viral – if it ever will. Redditors are dedicated to rewarding what is worthy and [...]

SEOs and SMMs alike will tell you the difference between old media and new media is that old media doesn’t get it. They don’t trust technology, they don’t want to learn it and they simply don’t use it. It’s no coincidence that those old media firms that simply don’t seem to move on out of [...]