According to a recent study, if it’s in the top results of the SERPs, one out of three children in Great Britain assume it’s true. An exhaustive report from Ofcom (a UK regulatory agency) concerning media literacy found that 32 percent of UK children aged 12-15 years old are of the conviction that the links/listings [...]
Kids in UK See Search Engine Results as Gospel Truth
October 9th, 2009Google Update Mismatches Local Results
July 2nd, 2009Google UK results have been completely scrambled by a major update at the beginning of the month. The results are being utterly overtaken by non-UK websites. On June 4th, a major update went live across Google. The result? A host of international sites springing to the top of Google UK results. Rolling changes have developed throughout June as [...]
The SERPs Becoming More Refined and Personal
June 25th, 2009With the advent of new improved ways to search and the move towards ever more specialized results, being on the front page of the SERPs is more important then ever. When you type a query into one of the major search engines, you now can get more topics then before – categories of answers that [...]
Google Steps In
January 28th, 2009Google Steps In Most webmasters have fought the battle of the SERPS against those who don’t play by the rules. Often the instinct is there to say “Does Google just not KNOW about this?” Most know that they can’t just run to Google and request the removal of another webmaster’s content from the search results. [...]
Google Update? Yes or No?
December 7th, 2008It has been expected that the next great PageRank tweak would occur in December, and reports did filter in since Friday that Google was doing something – no one was quite sure what, however. Google tweaks the algorithm periodically, and this always starts a ruckus as sites shift position and webmasters panic. If you are [...]