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Demand Media Goes Public – Is the Content Farm Suddenly Respectable?

January 29th, 2011

Demand Media (formerly Demand Studios) has long been alternately hailed as a writer’s paradise and denounced as nothing but a cheap content farm, churning out SEO articles for ad revenue and sorely lacking in solid fact checked content. The middle is probably true – there are good and bad articles posted on the company’s various [...]

 
 

Redirects and PageRank – Matt Cutts Weighs In

March 15th, 2010

Matt Cutts, the go-to guy for all things Google, did a great interview with Eric Enge about – among other things – PageRank; and how it can affect your link building efforts if you use redirects too freely, bleeding away your hard one Link juice and associated PageRank. (Page Rank Diagram) Matt has commented heavily [...]

 
 

Yahoo and Bing On Board with Canonical Tag?

March 6th, 2010

Over a year ago, Google, Yahoo and Bing made the announcement that they would support the canonical tag in order to help webmaster who published content from being overrun and beaten out in the SERPs by scrapers, or appearing to have duplicate content. Google said: Carpe diem on any duplicate content worries: we now support [...]

 
 

Google’s Quality Search

October 7th, 2009

BusinessWeek magazine did an excellent informational review of Google’s search quality team; delving into the ins and outs of how team members  evaluate  search rankings and come to decisions when changes must be implemented. Google CEO Eric Schmidt says Google has incredible leverage in “so much scale in terms of the data we can bring [...]

 
 

Matt Cutts on Domains

September 23rd, 2009

Acquiring a domain is one of the first steps for most webmasters. What happens if you buy a domain, however? What happens to the link juice from that domain? If you buy a previously owned domain name, is all the “link equity” that name has gained lost? Google has said that buying an established domain [...]