Many sites use hooks to get people to visit their site – especially blogs. A good hook is a newsworthy story, a startling revelation or a shocking fact, bit of gossip, joke or video clip. Celebrities are always good for one or more of the above, and there are many webmaster who will take advantage [...]
Be Careful with your Linkbait!
September 18th, 2008Matt Cutts Recaps it All at SMX Advanced in Seattle
June 6th, 2008The most eagerly awaited highlight of this year’s SMX Advanced Conference in Seattle was yesterday’s Y and A with Googler Matt Cutts. Matt has long been the spearhead for Google’s anti-spam campaign, and is the single most trusted authority when it comes to the search engine’s views on SEO tactics from linking to advertising [...]