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Twitter stepped up to the forefront once again as the much hailed way to publicize your business. by promoting a charitable act in your company name. @wholefoods is making a nice splash with the following: @WholeFoods – tomorrow, July 1st, is the monthly Twitter for Food event – it would be great for you to join in [...]

Google stated yesterday that some more improvements are on the way. Following the adjustment to the Quality Score involving Landing Page Load Time, Google has apparently received some feedback which has motivated them to change the way they present the AdWords options in search. Keywords previously ‘inactive for search’ will now be considered when it [...]

The Google Website Optimizer came out of beta in April, and provided webmasters with the ability to run concurrent tests on landing page variants besides other things. The down side to the program was the inability to shut down a variation once it became apparent that it would not be successful. You had to set [...]

  Once again, bringing you news from the heart of Googleland. On Sunday, a post on the Official Google Webmaster Central Blog re-capped several practices that the search engine keeps a strict eye on. Basically, it restated that geolocation is good, as long as you don’t try to trick Googlebot. IP delivery can be manipulated [...]

  Late last week (somewhat behind schedule), Google Adwords started showing a ‘landing page load time’ on their Keyword Analysis page. The load times are going to start being used in June to help determine your ‘Quality Score’, so you may wish to check all of your active keywords and ads and make sure your [...]