Although Google and Yahoo claim that their partnership is like peanut butter and jelly, some major players are less than pleased. The Association of National Advertisers has written a letter to the Department of Justice expressing their concern over the two search engines teaming up, citing worries that the advertising prices could be gamed if [...]
Advertisers Don’t Want Google-Hoo
September 10th, 2008Google /Yahoo partnership under DOJ investigation
July 3rd, 2008Google and Yahoo had expected some attention from the anti-trust posse, but it seems that the interest is running a little deeper than would be assumed. The two mega companies had signed an advertising deal last month, and voluntarily agreed to hold off on implementation until a review could be completed. The Justice Department instead [...]