Numerous websites are in a tizzy yet again as Google’s algorithm’s for PageRank appear to be tweaking once more. The search engine giant’s constant adjusting of PageRank has made some webmasters decide to forget about chasing the brass ring, observing that many low PageRank results actually can show up quite high on the SERPs.
Google’s last official change to the PageRank algorithm was in January, and the intervening months have seen a flurry of panics as rankings have been erratic. The PageRank seems to come and go, the SERPs fluctuate wildly and various penalties are given based on obscure policies – Google truly does giveth and taketh away.