Search Engine Optimization News Blog

Mozilla works with Chinese Internet Video Website November 19th, 2008

This is the first time in Mozilla’s history to work with a Chinese company to help the Chinese company have seamless internet video interface for its website users. Youku is one of the top internet video websites in China. Now this company is the only online video provider for the Chinese edition of Mozilla. Among all the other browser, Mozilla’s market share for the worldwide market is not less than 20%. Now the China edition of Mozilla FireFox is set to increase the market share for FireFox. Mozilla considers its efforts to be a timely one when it is looking towards further expansions in this region. Chinese market is relatively untapped market and it is rather surprising that one of the markets with world’s largest population is to go untapped.
Users in China can now enjoy this new feature that has been developed by Live Margins for the China Edition of FireFox. They can now find all the relevant video clips in their browsers sidebar. All that they have to do is to highlight and drag the the text found in web pages. Live Margins will return the video results through Youku. Users can add all Youku videos to their playlist wither for later use or for bookmarking purposes. Users can continue to browse while the side bar will have their videos in the sidebar area. This will enrich the entire online surfing experience. As per one of the statements of Victor Koo, the founder and CEO of Youku, ““Youku is delighted with the opportunity to work directly with an international partner of the caliber of Mozilla, and we believe that together we can help deliver an even better video experience for Firefox users.”

The China edition of Firefox is built keeping in mind the huge online traffic that cannot be really compared with the online traffic from the other parts of the world. Chinese online community is seemingly has a different approach to the way they use the internet including their behavior online, their preferences and their needs.  The China edition of Firefox has taken great trouble to please the largest online community of the world. The browser has frequently used functionalities and desktop functions incorporated into the browser. Moreover, it has been noted that the Chinese online community prefers to use online portals over search engines. They prefer portals where they can find all they need in one place. Live Margin inspired design provides the internet users in China extra browsing space that will allow them to find the information they need in the shortest time possible. Multitasking, effectiveness and efficiency are the hallmarks of the China edition of Mozilla.

Through the partnership with Youku the China edition of Mozilla is empowered with quicker delivery of internet video content to the Chinese users. This will enhance the overall user experience in using Mozilla.

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