Search Engine Optimization News Blog

Well educated, affluent, working white women are watching their favorite shows online rather than on the boob tube these days, says a new survey.

Well, duh. They finally figured out it was useless trying to pry the remote from the fists of the well educated, affluent, working white man.

20% of primetime television is now watched online, and more and more people are turning to online viewing as a primary source of programming rather than a secondary source.

This opens the door to a whole new world of advertising, as consumers move away from the commercial laden venue of primetime TV and into the wonderful world of online programming.

Pricing for ads to be shown around online showings of popular programs is pricy, but if that is where the consumers are headed that is where the advertisers will end up as well.

The income bracket for these viewers is on the higher side as well, so it is a good market for pricier items. I wonder if we will start seeing more product placement within the shows themselves?