AOL has implemented new features to its Web Mail. The new improved version allows users one-click access to Gmail, Yahoo Mail and other third-party sites, directly from AOL’s own mail page.
The new version is accessible in 38 countries around the globe. This would seem to be AOL’s bid to become more open to third-party content, and at the same time provide more opportunities to advertisers.
“Web Mail is an integral part of the AOL experience and at the heart of our product offerings,” said Ted Cahall, President, AOL Products and Technologies. “With this new release, we can showcase the important role AOL products continue to play in the company. Enhancing products that already attract a large, engaged audience is a key goal for our organization.”
AOL Mail is the second most popular free email service, with more than 48 million users world-wide. AOL Web Mail had a 27 percent increase in unique visitors year-over-year in 2008 and page views were up by more than 21 percent, according to comScore, making the mail client one of the fastest growing available.
Additional recent upgrades to AOL’s Web Mail have included:
Increased speed and performance
Enhanced user interface
Over 45 themed skins
A Plug-in Gallery
AOL Sync-real-time updates to AOL Calendar and Address Book from desktops or wireless devices
The new ease of transfer between mail clients is expected to bring still more users to AOL for additional email service across a wide band of networks.