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Yahoo has started integrating imagery in its search result ads. If you search fro certain brand names, you’ll see a video thumbnail inviting you to play a video or an image with a link to the site. Yahoo is calling this Rich Ads, according to the New York Times, which quotes Yahoo’s Tim Mayer saying [...]

There is a rumor going around among webmasters that adding Google’s adsense and other similar ad network ads will affect your website in a negative way. Some of the webmasters feel that after adding adsense their rankings have dropped in the other search engines. Similarly, they feel that adding other ad network ads in your [...]

When Google Japan got outed last week for buying blog posts for page rank, there was huge furor in the SEO / SEM community. Matt Cutts made a public apology; here is the bulk of it transcribed from an interview he gave: The short answer is that Google’s position on paid links hasn’t changed; we [...]

A new application for Windows Mobile has been released by Google (Google Mobile App). This application release has followed the release of Google Latitude and Google Sync. Google Mobile App is an application, which would be viewable as a search bar in the home screen of the mobile device (Windows Mobile device). The biggest advantage [...]

Yahoo would introduce a unique and innovative type of search advertising. The search results would have images and videos for the paid listings and would be called as Rich Ads in Search. The plans are expected to be announced today (Thursday). Understanding the competition marketers have in the market irrespective of whatever product or service [...]