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The new kid on the block has arrived, and he’s Cuil! The search engine that is supposed to have a 120 billion page index is here and with a snappy Gaelic name to boot. Why get excited? The ‘no PageRank required’ search engine was built by former Googlers, who decided they could go one better. [...]

Microsoft has definitely gotten in stride with the multi-pronged approach. In May they moved to acquire aQuantive, a digital marketing and technology company that is parent to Atlas, Avenue A / Razorfish and DRIVEpm. Together they were an enormous coup, rivaling Google’s acquisition of DoubleClick. The empowerment of aQuantive’s capabilities in the realm of media [...]

As they exit the Yahoo / Icahn drama stage left, Microsoft is launching a search and ad campaign via Facebook. Already partners of sorts with Facebook due to a $240 million deal last fall, Microsoft has been interested in deepening their relationship with the social application for some time. A Live Search box will now [...]

Thank goodness one of the search engines is taking the importance of news seriously to make sure you have access to the latest and greatest without having to sift your way through layers of other stuff. Search Heath Ledger, for example – on Google you get a bunch of images at top, and no news [...]

Microsoft is breaking away from traditional ideas about linking to determine ranking, and trying something new. The idea behind BrowseRank is to measure a searcher’s natural progression from page to page, and take into account the amount of time they spend on each page to help determine page importance and site value. Will BrowseRank supplant [...]