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SEO and SMM – What is the Difference?

February 8th, 2012

Quite a few people have questions regarding what the difference is between SEO and SMM. SEO and SEM are inextricably linked – or should be, in any good campaign. So what is the difference between the two and how are they linked together? ? SEO, or Search Engine Optimization, is really just one part of  [...]

 
 

Why You Need an SEO Expert

January 12th, 2012

All businesses are trying to save money in every way possible. Finding ways to survive and to reduce losses during these financially difficult times is something everyone is trying to do. One of the areas where companies spend huge sums of money is website SEO. There are various ways of reducing our expenses on SEO [...]

 
 

Hiring Out Your SEO

December 23rd, 2011

With the economy still struggling to get going in any meaningful way and everything being expensive, startups need some extra help managing their budget to ensure the best possible potential for success.  Whether it is building a new website, designing a logo or hiring a professional freelance writer to produce optimized content for our website, [...]

 
 

Determining Your SEO Budget

December 22nd, 2011

How much money does  SEO cost? Just as importantly is the question of how much SHOULD it cost? Depending on a number of factors, the answer will be very different for whoever asks it.  Knowing what kind of budget to assign for your website’s SEO requires knowing what SEO is, and determining what you want [...]

 
 

Why You Need an SEO Writer

August 28th, 2011

Does it feel like you never have the time to write your own content? Do you have worries about doing something wrong? Are you confused about linking even after reading enough guides to make your spin?  if so, you are far from being alone. While a vast number of entrepreneurs think that doing your own [...]

 
 

The Submitedge Scam Fighting Strategy

July 28th, 2011

With the term Search Engine Optimization (SEO) being bandied about in hopes most people won’t know what it really consists of, scam artists are making bank by promising the moon. SubmitEdge is a reputable SEO company that has seen many clients of other less honest businesses come running to their real SEO Services after being [...]

 
 

Building Your Relationship With Your SEO Firm

July 18th, 2011

When you begin a relationship with an SEO company, you need to get actual answers from them regarding how they will help improve your rank. All too often SEOs will promise the sun and moon along with top page rank, but never explain to you what their strategy is. This is not because it violates [...]

 
 

Hitting a Home Run

April 22nd, 2011

SEO is a lot like baseball. There are 25 guys on the big team and another hundred or more in the minors from around the world chipping away and doing their part to be a long term player on a winning team. If everything goes right, all those players work together to achieve the ultimate [...]

 
 

Beware the Rogue SEO

May 5th, 2010

Google has some terrific insights into how to avoid being taken advantage of by a scammy, spammy, black hat SEO firm. Many SEOs are actually well educated, rained individuals that keep up with the latest tweaks to algorithms used by search engines and provide honest, trustworthy services that achieve consistent results. Beware, however, SEO ‘gurus’ [...]

 
 

Outsourcing SEO

April 13th, 2010

Does your SEO firm do it for you? Here’s what you need to ask before outsourcing. Know your needs, and know the reality. SEO firms are all over the place, promising the moon if you just hire them. Finding the right outside SEO firm is imperative to getting reliable results. Don’t go with some ‘guru’ [...]