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The Dangers of Link Exchanges

October 27th, 2011

When you are in the process of building back links for your website the use of link exchange websites is something that you‘ll often consider more than once. Even though link exchange directories and link exchange websites promise to give you access to huge volume of back links you should not jump into this without [...]

 
 

Reciprocal Linking Is Not Dead

April 17th, 2011

Getting links is one of the most misunderstood aspects of building site traffic. Many people take the approach that link exchange systems are the key to everything, put all their eggs in that one basket, and then they wonder what went wrong when they can barely secure several positive responses. That does not mean link [...]

 
 

Reciprocity and Relevance in Linking

January 16th, 2009

  Is anything more than one a crowd? The early days of linking saw incredible work being done in reciprocal, three-way and even four way linking. When Google got wise, a lot of people stopped messing with the system – but a lot of other folks just got plain irritated. So what is the real [...]

 
 

Linking Strategy 101

December 25th, 2008

If you are website owner, you understand the purpose of strategic links. They are needed to add value to your website visitors’ experience – remember, build for users first, engines second! Strategic link pages are a feature for visitors as well as good SEO. Reciprocal strategic linking can increase traffic to your site – but [...]

 
 

Watch What You Agree To! (Reciprocal Links and Banner Exchanges)

October 8th, 2008

If you have a site devoted to selling baby shoes, do you really need a lot of links to poker sites? Some sites are so eager to exchange links that they will make it sound very attractive, perhaps offering you two links in exchange for your one. They aren’t even really interested in any PageRank, [...]

 
 

Ways to Link for Localized Search

July 14th, 2008

Local search results are becoming a big wave as companies who do business offline are seeking to expand by funneling online business to their store locations. There are a few good links to have that will boost you in local search results. You guessed it – local links! Link to other localized search results, and [...]