There is a saying: “Content is King”. Your website’s content is where the potential to attract search engines lies, and your website’s content is what can convince your website visitors to convert to customers once they have landed on your home page. There are many ways to maximize your website’s potential, and ,enhancing your content [...]
SEO Recap – Content is King
May 31st, 2010Keyword Research 2.0
February 6th, 2010Conducting Keyword Research is more than using Google tools and Trends to ping high traffic keywords or niche search phrases. Focusing on words that show good demand does no good if they don’t specifically map to what you are offering. Ranking high for a non-relevant high-volume keyword is a waste of time and resources. If [...]
Expanding your Keyword Focus
November 27th, 2009Everyone knows about Keyword Research and the long tail. You have to think creatively to find all the people who are looking for you! The first step to good keyword research is knowing how to operate Google’s Keyword tools. You can make a list of words you want to target, then plug them in in [...]
What is Content, Exactly?
October 26th, 2008I think there is a lot of confusion out there as to what content is. You hear ‘Content is King’ all the time – what does that mean? There are different types of content. When an SEO is talking about your content, they are referring to anything out on the web that refers to YOU, [...]