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An ideal keyword density for a single keyword is 1-2% – not 3 or 4% as some hastily thrown together guides will insist. A keyword used once or twice for every 100 words of text is the ideal benchmark to shoot for. When using longer keyword phrases, extend the parameters a littleif that is what [...]

An ideal keyword density for a single keyword is 1-2% – in other words, a keyword used once or twice for every 100 words of text. When using longer keyword phrases, extened the parameters a little. When a higher keyword density os required, using a primary keyword phrase and two to four secondary keywords or [...]

Once you have analyzed both your own website and your competition, you can move forward to actually working on your website, the first step is producing content. Copywriting is a skill, and if you do not possess it you should hire an accomplished copywriter. Beware of ‘SEO ‘ writers, as they often use keyword stuffing [...]

Ever hear the story of the three bears? The papa bear, the mama bear and the wee little baby bear? We need to be baby bears when it comes to keyword optimization. The little bowl of porridge is just right! This is papa bear: “For the best porridge, you can shop for porridge and compare [...]

Evaluating keyword density is a large part of any SEO campaign. You need to research, evaluate and decide what keyword phrases will yield best results, and then write your pages. Once you select keyword phrases for your website you need to start using them as much as you can without being too obvious. You should [...]

Yes, of course it does. How do they determine if your content is worthy? Well, that’s a bit tricky as Google does try to automate everything! However, there are a few things they can see and penalize for if they believe you are sacrificing quality in an attempt to game the system. The first is [...]