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Your Facebook page is all set up and ready for action. You built a following, and now you’re wondering what is it all for? Are you really getting traffic to the point of sale site the way you need to? Are you actually making salesand seeing any money come in from all of this? Do [...]

Facebook is picking up speed again – as if it ever seems to actually slip. What can you do to utilize this ever expanding network that plays a bigger and bigger role in how business conducted? Here are some easy to implement tips that you can use to improve your visibility and leverage the social [...]

According to some analysts, the combination of a blog and a Twitter account is one of the easiest ways for people to dominate the field of opinion available online. Blogs allow people to express basically any thought they want, and Twitter allows them to get those thoughts out to a wider audience. The ease with [...]

A dilemma many business owners face at some point or another is whether or not to morph their personal Facebook page into a business page. Even if someone wanted to do that, the question as to how to go about transferring a personal Facebook page into a business Facebook page is still looming over everything. [...]

Facebook has a lesson that everyone using the Internet for any form of business needs to learn – customers do matter. When the American Customer Satisfaction Index (ACSI) released their 2011 E-Business Index report, it did not pan out the way many people would have imagined. Yes Facebook is still the Goliath of the Social [...]

We spend a lot of time discussing social media marketing ( SMM) and what role it can and should play in your strategy because social media is becoming more important everyday. Now there is even more evidence that in the new Google world, social media can be the difference between #1 and #2 in their [...]

You got your Facebook page set up, you built a following, and now you’re wondering what is it all for? Are you really getting traffic to the point of sale site? Are you actually making sales? Do all those “likes” really mean anything of significance?  Does it all translate into being something that is actually [...]

If you only had your choice of a link to your site being pushed on just one social networking site, what would it be? Digg, De.licio.us, Reddit, Twitter or Facebook? If you are like most people, your answer is Twitter. When this question was posed at the SMX Elite in Sydney with the option being [...]

You may have noticed Twitter results showing up with surprising frequency on search engine results pages (SERPs). Social media networks are becoming highly trusted for relevant, real time content, and you can boost your rankings with a little attention to this practice. What many people don’t understand is that one a name is taken, it’s [...]

Should you separate your personal and business online personas? It depends on whether or not you are the face of your brand or if you prefer to stay out of the limelight. If you do opt to be a visible figurehead for your business(es), you need to think about how to manage your personal dealings [...]