Is Email Marketing spam by another name? Some would say that it is, but others take a more positive view of it. Is there any situation where this is OK? Or is it a dying way to connect with would be customers? Like many other aspects of marketing, it all lies within how you do [...]
Avoid Spam in Your Email Campaign
September 21st, 2011Email Marketing 101
September 12th, 2011Is Email Marketing spam by another name? Some would say that it is, but others take a more positive view of it. Is there any situation where this is OK? Or is it a dying way to connect with would be customers? Like many other aspects of marketing, it all lies within how you do [...]
Effectively Marketing Your Blog
August 2nd, 2011Blogs are a great avenue to get or increase traffic and improve search ranking. However, you don’t necessarily get instant success with your blogs as soon as you launch them. Launching a successful blog requires you to put thought, time, research and effort into your blog to make it successful. A successful blog is a [...]
SEO Report: The Key to Successfuly Marketing Your Blog
August 27th, 2010Blogs are a wonderful avenue to obtain great visitor traffic and increased search ranking. However, you don’t necessarily get instant success with your blogs as soon as you launch it. You have to put thought, research, time and effort into your blog to make it a success, and then you can use it as a [...]
The Email Blast – Good, Bad or Ugly?
January 31st, 2010There is widely touted and available emailing software that can send out millions of emails in one vast ‘blast’. EBooks and articles and courses are being offered by ‘gurus’ who promise that you can gain millions of visitors from email marketing. In fact, over the past three months, there was an explosion of such behaviour [...]
Email Marketing – Surefire Results, or Spam?
August 16th, 2009Making Email Marketing Work for You Email marketing can be the best tool a webmaster can have, or the most misused and misunderstood. Many people use emails to spam, giving the marketing ploy a bad name. Others avoid it completely, disbelieving in its power. The potential of email marketing is huge, however, and this tactic [...]
Subscription Boxes and Email Campaigns
September 11th, 2008The advantages of a subscription box on your home page cannot be denied. If you can convince people to voluntarily give you an email address, you can build your own interested core audience for email marketing. The main thrust of email marketing is you want the consumer to be HAPPY to see your email [...]