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In previous posts, we have gone over website analysis and the different factors we have to take into consideration for website analysis. What you cannot afford to forget is that you must focus on competitive analysis as the next step to full optimization programs. The main focus of  website analysis is always on your website, [...]

SEO is a horse race with an ever changing finish line. Algorithms change, links go bad, you need fresh content. If you ever let up you’ll be overwhelmed by the competitors racing behind you and go down in a whirlwind of hooves and trampling! There is always one more link to add, one more page [...]

We have discussed thorough and complete website analysis as well as the different factors we have to take into consideration for website analysis. Next you must focus on competitive analysis as the next step to full optimization. While the main focus of concentration in website analysis was on our website, now the main concern is [...]

Spying on your rivals is expected in the cutthroat world of online marketing. You might be surprised at what you could learn from a canny competitor. If you are nearly dead even for #1, however, you need to get innovative and come up with something they will find hard to duplicate. If you have a [...]