Hiring an SEO firm to generate backlinks can help you, but only if they follow the rules and don’t get you tangled up by using black hat tactics. To buy backlinks is against Google’s Webmaster guidelines, paid links are taboo: Buying or selling links that pass PageRank can dilute the quality of search results. If [...]
Link Building the Google Way
March 9th, 2010What is a Bad Link?
January 25th, 2010Among the many and varied tactics and methods you can use to improve and add back links to your website, there are a few that are extremely dangerous and which can kill your entire site. Practices that might actually hurt your rankings with the major search engines are generally referred to as ‘black hat’, and [...]
Link Building 101
January 16th, 2010The search engine rankings as well as the individual PageRank of a website and its pages of any website is determined in part by the number of links received from external websites. Google (and many other search engines) have a page ranking systems which are constantly evolving. At first, any link leading to your website [...]