If the Google Panda update has taught us anything it is that what works today may not work tomorrow. With competition for web traffic becoming more cutthroat with each passing day it is more and more important to find ways to hold on to the audience you already have. What you need is a way [...]
Withstanding Algorithm Changes
May 14th, 2011SEO Report – Goodbye 2010, Hello 2011! Google Changes You Need to Know About
December 27th, 2010Ready for 2011 yet? 2010 was a great year, in more ways that one. SEO changed slightly as Google implemented tweaks to their algorithms, and Bing emerged as the new Search Engine Competition while Yahoo faded quietly into the background and became a news source rather than a search ‘engine’. So let’s take a quick [...]
SEO ‘Science?’
October 30th, 2009Most of us tend to glaze over when words like ‘algorithm’, ‘statistics’ and ‘trend variations’ start being tossed around. However, SEO isn’t a crap shoot or a gutsy gamble – it’s a science built on accumulated data and fairly predictable results. You have to have content, which is creative, but you also have to have [...]
Sent to the Sandbox
March 11th, 2009Is the Google Sandbox still around? What exactly is it, and what does it mean for new webmasters? Google Sandbox was a term used by many to describe the period of time a site used to languish between launch and a solid appearance on Google, accompanied by PageRank and all the benefits thereof. Some sites [...]