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SEO 2.0 – Latent Semantic Indexing

February 27th, 2010

Latent Semantic Indexing, or LSI, is not a new concept. LSI If you have been doing SEO on your site, then you have surely spent time researching the keywords and phrases that are the most likely to help your website rank higher on Google than your competitors. High search engine ranking, however, involves more than [...]

 
 

Covering the Bases

February 25th, 2010

When can you be held liable for something you recommend? When can someone conceivably take you to court and sue you for all you’ve got? The answer is – more often than you’d think. In today’s sue-happy society, everyone seems to be working an angle. Spill hot coffee on yourself? Sue the person who sold [...]

 
 

Five Tips for Traffic and Conversions

February 25th, 2010

Do you have plenty of traffic but your site still isn’t making money? Try these five tips to increase conversions and reduce bounce rates. 1. Links, links, links. Your site will be ranked higher if you have high quality links, and higher SERPs position means better rankings. Directory submissions and article submission sites can help [...]

 
 

Five Ways to Boost Conversions

February 23rd, 2010

Do you have plenty of traffic but your site still isn’t making money? Try these five tips to increase conversions and reduce bounce rates.

 
 

Why Doorway Creation Software is a BAD Idea

February 22nd, 2010

Long ago and far away, there was a black hat tactic known as doorway page creation. It is mostly forgotten now, which is why some sneaky black hat SEOs are trying to revive the practice, calling it by a new name. It used to be possible to increase the number of entry points to your [...]

 
 

How to Improve Traffic with Podcasts

February 21st, 2010

A podcast can keep people coming back and also be something that brings in traffic as people tell their friends about it and send them to your website. You can get a podcast online in about 5 – 10 minutes, and it can instantly go to work increasing the audience for your business. Podcasting is [...]

 
 

Using a Virtual Spokesperson on your Website

February 20th, 2010

A virtual or walk on spokesperson can add a lot to your website and help reduce bounce rates. An online spokesperson can help you connect with your customers and provide a better experience. Your webpage layout and site design are important, but you need something extra to pull customers back in if they get confused [...]

 
 

Safe and Sound – Your Website’s Security

February 19th, 2010

Having a website is not all about SEO, traffic, linking, content and conversions. W also have to be aware of how safe our site is for the people who visit it and also how secure our own information is. Website security is not directly linked to SEO, but it can and will affect the traffic [...]

 
 

Why Cloaking is Bad

February 17th, 2010

Cloaking is one of the sneakiest black hat SEO techniques. Some SEO professionals use this method when they optimize their websites or their client’s websites. This is definitely an underhanded SEO techniques, and not that evident to visitors, but Google and other search engines will discover it and penalize those who cloak their websites. Severe [...]

 
 

Home Page Optimization Tips

February 16th, 2010

Optimizing your home page is one of the most important things you can do, but doing it RIGHT is imperative. Otherwise your site will look like this: Yeah. Not what you want your visitors to think. Some of the websites out there are really quite pathetic in terms of optimization and content. It doesn’t take [...]