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Brands and logos can be static for years to build recognition, but eventually an upgrade is indicated. Often this upgrade isn’t so much a change in appearance, but an update in functionality. Regular maintenance is the key, so that your brand is identified as being consistent and high quality. ~ Continually update your your keyword [...]

E-comerce sites are the name of the game. E-commerce sites tend to be nearly identical. They consist of different products organized into categories with a shopping cart and checkout page tagged on. In order to successfully SEO such a site, you have to pay close attention to those things you can do to make yourself [...]

Can you link too much? really? Yes, you can. There is a very real danger to stuffing your sites with links. There are just a lot of negatives that pile up after a certain point. What IS too many links? It depends. If you own a well aged authority site and can get natural links [...]

We all know it is better to use in-text links in some cases. The anchor text gains importance as an in-text link, and the destination should be clear. There are a few things to remember, however. If you are using an advertising program that highlights links in your articles, be aware that the relevancy may [...]

Wikipedia has been alternately hailed as the main source of online information and a cesspool of incorrect, invalid and impossible to verify error ridden junk. The truth falls somewhere in the middle, and that middle may slide one way or the other depending on what you are actually using Wikipedia for. If you are using [...]

Buzzwords create that tingle of excitement for the customer, and make them eager and interested. So what are the best buzzwords of all time? FREE This is a great buzzword, but only if you can back it up. Don’t say free if you don’t have anything free – it just annoys people. Use ‘free gift [...]

So.. what is new on the white hat horizon for the upcoming decade? Here’s five tips that can help you deal with Google’s changes. Get your pages loading faster!! Google main man Matt Cutts said site speed is about to be a very big deal, and speeding up page load times will have a direct [...]

Every SEO’s New Year Resolution for 2010 seems to be centered around Social Media – do more, learn more, spend more. What is really important and what is simply window dressing? Let’s take a look at six surefire ways to boost social media and really make a difference. Traditional ad budget needs to be diverted [...]

You would have already heard about W3C. W3C stands for World Wide Web Consortium. The W3C was founded in 1994 and they are an international organization that is dedicated to making the World Wide Web a better place. They offer detailed guidelines for the development of websites. You will be able to design a website [...]

You want to be on the leading edge, right? How do you determine which trends will be hot? We have to keep asking ourselves, are the keyword terms we rank for going to be worthwhile over time? Will search volumes in our niche increase or decrease? Can we target even more lucrative niches? What will [...]