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The offensive image of the First Lady Michelle Obama showed back up on Google’s search index, and the internet is in an uproar. The image ranked high for search pages, prompting Google to buy ads to explain the reason for the picture popping back up after its removal last week. Google had originally removed the [...]

We used to call it viral marketing – we said a blog post, a Twitter Tweet or a Digg went ‘viral’. With the upsurge of the meme, however, is viral gone for good? According to whatis.techtarget.com,  meme (pronounced ‘meem’) is: A meme is an idea that is passed on from one human generation to another. [...]

Chasing the almighty Tweet? How do you build a following? Here’s five steps to exponentially growing your Twitter follower list. 1. Make sure you have a photo up. No-one likes following a weird google-eyed abstract design. Have an interesting bio posted. 2. Do NOT ‘private setting’ your Tweets. Let folks see what you are taljking [...]

Everyone knows about keyword research and the long tail. You have to think creatively to find all the people who are looking for you! The first step to good keyword research is knowing how to operate Google’s Keyword tools. You can make a list of words you want to target, then plug them in in [...]

If you are the average internet user, social media is being pushed on you at every turn. As the need to go more social amplifies, Google’s focus is on consolidating various account profiles into one Google Profile. Now, Google Profiles can now be used as OpenID, meaning users can sign into any site that accepts [...]

Sometimes you can stand on a street corner and play your own weird brand of music and no-one shows up. Then again, you can play and make hundreds in folded dollar bills dropped in your instrument case. It all boils down to what people are interested in – and you can stand on your own [...]

Remember Dick Van Dyke in Mary Poppins? The one man band looks pretty cool, and you have to give credit to anyone who can pull it off. When you run your own SEO, sometimes it seems exactly like you are trying to play all the instruments yourself – simultaneously. As in an-house SEO, you ahve [...]

Most of us today rely solely on Google and this does not call for paid inclusions. For those who are in the bottom line of the competition, being indexed in Google and getting listed in Google’s search results is considered a mountainous achievement. However not everyone is in this stage. Some of the businesses are [...]

Why have a local domain? Let’s look at the advantages: Assurance of your location If you want a local or ‘ country code domain’ (ccTLD ), you must actually go buy them and then register with a local authority. Local domain generally are considered the best controlled and strictest geographical identifier (with the exception of [...]

If you haven’t joined the social media revolution yet, it’s time. Why you ask? Let’s take a look. Social Media can lend you authenticity and personality. Use it for PR, and putting a face on your brand. Social Media can snowball. The more you do, the bigger it gets, until it hits critical mass,. Popular [...]