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RSS is a method for syndicating website content. It consists of a family of XML file formats for web syndication used to provide web content or summaries of web content, links to the full versions of the content, and other meta-data. Feed readers or aggregators can check RSS-enabled web pages automatically and display any updated [...]

We all know there are dozens of tips and tricks for conversions and upsells. Look at it from the user point of view for a moment. Doesn’t it annoy you when you feel like a website is trying to trap you into a choice you didn’t ask for? Don’t be evil. Just don’t. Why do [...]

Today there is so much of buzz about using Twitter.com for promoting one’s website. We can see the twitter icon in almost all the websites reading, catch me at twitter, follow me at twitter etc. Have you started using Twitter on your website yet? If not it is time that you start your tweets. Your [...]

SEO is something that some people can do some of, a lot of people can do a little of, but not many can do all of all by themselves. When do you decide to hire an SEO to help with your optimization and advertising needs? “Traditional” advertising agencies” don’t have the expertise for this brave [...]

If you are in the process of selecting your SEO company, the first factor that you should consider is the experience level of the SEO company that you are hiring. People on the other hand make the mistake of first considering the cost of the SEO services and the promises made by the SEO companies. [...]

AdSense is a great way to help monetize a blog or website, but many people don’t know that they can do so much better than just slapping up the ad blocks. Slight tweaks to your AdSense units can give you a 10 % to 25 % increase in your CTRs (click through rates), significantly increasing [...]

Are you a great fan of social bookmarking to promote your website and to increase its visibility? Undoubtedly, social bookmarking is one of the best ways of improving your online visibility. However, if you want to tap the potential of your social bookmarking efforts, you must make sure to avoid some of the common mistakes [...]

What other methods are required in combination with SEO for optimal results? USABILITY. SEO alone is not enough – we have seen SEOd sites spring up all over the web, and many of these are useless with no value to the consumer. Search Engines are in the business of delivering the most relevant results that [...]

Press release is one of the most powerful search engine marketing techniques. When you make use of this technique prudently, you can certainly leverage maximum benefits out of each press release. One of the factors that you need to remember with regard to press releases is that, they are essentially news items and not advertisements. [...]

Are you busy in building links for your website? Are not getting proportionate benefits out of your link building efforts? Does your consistent hard work fail you when it comes to link building? Hard work alone is not sufficient with our link building efforts. We need to make prudent efforts and only then the hours [...]