logo Subscribe to: rss Email Feed:


SEO or SEM? Both?

November 30th, 2008

There are many misconceptions about SEO and SEOs. A lot of people think SEO and SEM is the same thing. Well, it’s not. You can SEO without SEM, SEO can in fact be SEM, but SEM without SEO is probably going to fail. On the other hand, SEO with no attention to SEM in certain [...]

 
 

Setting Your Preferred Domain Helps

November 29th, 2008

Have you ever wondered why Google is indexing http://yourdomain.com instead of http://www.yourdomain.com? There has already been a post that stated that Google treats variations in URL patterns as reference to different pages. For example, Google considers the above two variations as two separate pages. Therefore you are advised to use a single format in the [...]

 
 

Using Google Base to Promote Your Services Online

November 29th, 2008

Not many of us are ware of this wonderful platform for promoting our services and products online. Google base is a free platform that allows you to post any type of content. You can post your text content or post images, upload PDF, Excel, etc. Google Base is currently in its beta version and it [...]

 
 

Friendly Website Building Tips

November 28th, 2008

Your site needs to be built for the searchers and users first, but you can’t ignore the search engines. The following are some basic tips on how to meet both goals and help your site succeed. Analytics is a must for any site you plan to monetize. If you can’t track visitors, mash data and [...]

 
 

Possible Reasons for Google Not Indexing Your Site

November 27th, 2008

All of us who want to have our website optimized for best performance in search engines are having Google in mind and when we talk of good rankings in search engines, we are inadvertently referring to ranking in Google. So after all those efforts that we are making, if we don’t find ourselves indexed by [...]

 
 

Interpreting Google’s Quality Guidelines

November 26th, 2008

Google has a set of quality guidelines for the webmasters and if you are serious about ranking your site well, you are going to make sure that you abide by these guidelines to the last detail. These guidelines try to warn website owners of all types of malpractices that try to deceive the users as [...]

 
 

Don’t Kill the Holiday Buzz

November 26th, 2008

If you have gone to a lot of trouble to create and uphold some tasty link bait for your site, don’t kill your buzz by coming across as cheap or phony. You need to make sure that any thing you bait your site with is honest, useful and interesting. Doing fake interviews, posting shopped photos [...]

 
 

Is having outbound links good or bad?

November 25th, 2008

All of us worry about the number of inbound links that come to our website as it has a tremendous positive effect on our website’s page rank and on the search ranking. We build our links through one-way link building, social book marking and reciprocal link exchange. Among these, reciprocal link exchange is a problem [...]

 
 

Temporal Link Analysis

November 24th, 2008

When you are in the process of building links for your website, you must remember to ensure that your links last longer. There are people who buy links by paying for this links on monthly basis. If you are one of those people who is buying links, then you need to be careful as you [...]

 
 

Turning Negatives into Positives

November 24th, 2008

When you are setting up a PPC campaign, what you exclude is as important as what you include. This helps keep your ad from appearing when it is inappropriate or of little use. For example, if you are selling a product specifically for women, you might remember to include women, woman, girl, lady, ladies and [...]