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We all know the trick of SEO is in the keywords, right? Well, half of it anyway. The other half is in your content, your links, and a billion other things. If you do all these right, your organic search results will be near the top of page one. But what about paid search? You [...]

Do you know what a ‘golden link’ is? It’s the Holy Grail of links, the one from the high page rank, awesome wonderful source that is itself a source, and lists YOU as the go to place. If you can come up with a truly awesome article, gadget, tool or story, and get it picked [...]

There is a lot of controversy over whether or not you should buy all possible misspellings of your domain name. The answers vary depending on who you are talking to. Google is smart enough that they know when a searcher types in ‘yello roze’ they probably mean ‘yellow rose’. If you have a florist shop [...]

There may come a time when you feel it is imperative to switch domains. This may be because of issues with your domain, or simply that a more palatable address has become available. You should seriously consider your options before ‘moving house’, however, especially if you have a well established customer base and elaborate linking [...]

Many people who have their own site dabble on eBay as well, or set up as a full fledged affiliate. Did you realize that SEO for eBay is just as important as elsewhere? There are a couple of small differences between eBay and your standard site, so pay attention. On a regular site, we talk [...]

  We talked over the weekend about a site that was badly put together and difficult to navigate. One of the things I mentioned was that there were two articles about the origin of the site buried very deep within the site, and badly presented. I didn’t mention that the idea behind the articles was [...]

Local search results are becoming a big wave as companies who do business offline are seeking to expand by funneling online business to their store locations. There are a few good links to have that will boost you in local search results. You guessed it – local links! Link to other localized search results, and [...]

Yesterday I told you all about a badly put together, unutilized site. Today, lets see how we can avoid such problems! Your home page needs to be uncluttered! White space goes over well, it really does. A crowded block of too small text smack in the middle of your home page is just sloppy and [...]

I know this seems elementary. I can’t help feeling like it needs to be gone over again, however! A friend asked me to look at a website recently, and I am going to use it as an example here without offering any info that could identify it. I went to take a look at the [...]

We live in a world where we claim to value our privacy above a lot of other things, but many of us are careless to a large degree. We blithely type in our information at the slightest prompting – heck, we use auto-fill to make it even easier on ourselves. What happened to at least [...]